Black Velvet Heels

Shoppers searched for this 201K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

201K

Growth, 90 days vs prior 90

-21.2%

Conversion, latest week

0.3%

Market size, estimated

$20Ka year

Peak month

October2.4× the quietest month

Top search term

black prom shoes19K searches a year

Listings sell for $35.23 on average, from $15.56 to $67.25. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $35.23 that is $0 to $4K a year per listing.

Average price

$35.23inside the $15 to $100 sweet spot

Price range

$15.56–$67.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

16.9%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #317 within Sandals. It carries 3,368 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#317in Sandals

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

3,368per listing

Listings tracked

121

17 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months