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black undershirts men

Skip it

A deep review moat (93,732 avg reviews) — this niche doesn't clear our bar today.

Market size 53Growth 36Conversion 37Competition 51Returns 63Price range 87Avg price 95Brand share 23Review moat 0Quality gap 47

Avg price

Incredible$23.33

avg listing price — sweet spot $15–$100

Price range

Great$11.28–$48.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.5%

return rate — above 5% kills the launch gate

Market size

Good$348K

$348K/yr · 511K searches

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Growth

Okay+8.9%

90-day search growth — must beat 0% to launch

Brand share

Bad91%

top-5 brand share — brand-locked demand

Review moat

Bad93,731.61

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, black undershirts men is a $348K/yr Amazon United States market (511K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

black undershirts men market data

Units sold / yr
15K–20K
avg 250–500/product
Revenue / yr
$350K–$467K
units × avg price
Conversion rate
2.9%
Avg BSR
#89
Page quality
0%
Prime
97%
Sponsored
68%
Out of stock
0.0%
Avg brand age
38 months
Avg seller age
137 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

44

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

55%

Top 20: 88%

Open market

6%

  • BAMBOO COOL30%
  • Hanes21%
  • Gildan18%
  • Amazon Essentials13%
  • Fruit of the Loom8%
  • OKBA4%
  • Open — no brand owns it (3 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.9% search growth over the last 90 days.
25K15KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.1×

Top black undershirts men search terms

  • black undershirts men161K/yr
  • hanes black t shirts for men78K/yr
  • mens black undershirt38K/yr
  • black undershirt36K/yr
  • pack of black t shirts for men33K/yr
  • black crew neck t-shirts for men12K/yr
  • black hanes t shirts for men26K/yr
  • mens black tshirts multipack11K/yr
  • black undershirts15K/yr
  • bulk black tshirts12K/yr
All search terms

Top black undershirts men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$17K10%$35K15%$52K20%$70K1001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about black undershirts men

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall21%

“not too tight”

Quality-Overall16%

“The quality is solid”

Value For Money10%

“Decent price”

Comfort-Overall10%

“Super comfortable”

Soft Feel7%

“material is soft”

Material Quality5%

“Fantastic material”

Advertised Vs Actual Product4%

“As advertised”

Weight Light2%

“lightweight t shirt”

Shrinkage Resistance2%

“They don't shrink”

Color2%

“They were my favorite color black”

What buyers complain about

Size-Overall15%

“Too short”

Quality-Overall12%

“Low quality”

Shrinkage Resistance9%

“Shrink bad”

Material Quality8%

“Poor material quality”

Thickness4%

“Material is thin as well”

Hard Feel4%

“not soft”

Value For Money3%

“Not worth the money”

Thin3%

“Too thin”

Color3%

“Black could be darker”

Durability2%

“Easily ripped”

Top return reasons

Size-Overall47%
Length12%
Material Quality7%
Chest Fit6%
Thin5%
Sleeve Fit3%
Advertised Vs Actual Product3%
Quality-Overall2%
Neck Fit2%
Waist Fit2%

Common questions

Is black undershirts men profitable to sell on Amazon United States?
The niche generates $348K/yr across 31 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is +8.9%. Flapen's verdict: Skip it (47/100).
How competitive is the black undershirts men niche?
9 brands and 44 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in black undershirts men?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Shrinkage Resistance. The return rate is 2.5%.
When does demand for black undershirts men peak?
Demand peaks in Nov–Dec; the busiest month runs 3.1× the quietest.
What does it cost to enter the black undershirts men niche?
Listings span $11.28–$48.59; the average listing price is $23.33 (sweet spot $15–$100). The average incumbent carries 93,732 reviews — the moat a new listing must climb.