black tshirts unisex
Worth a lookShows a fragmented shelf (top 5 take 27% of clicks), but a deep review moat (41,773 avg reviews) keeps it on the watch list.
Competition
Great27%top-5 click share — an open shelf
Price range
Great$6.35–$94.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$18.30avg listing price — sweet spot $15–$100
Growth
Good+34.5%90-day search growth — must beat 0% to launch
Returns
Good2.7%return rate — above 5% kills the launch gate
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$130K$130K/yr · 614K searches
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Review moat
Bad41,772.75avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, black tshirts unisex is a $130K/yr Amazon United States market (614K searches/yr). The top 5 brands hold 90% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
black tshirts unisex market data
- Units sold / yr
- 8K–10K
- avg 0–100/product
- Revenue / yr
- $146K–$183K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #1,371
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 82%
- Out of stock
- 0.9%
- Avg brand age
- 41 months
- Avg seller age
- 130 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
15 rising
Sellers
75
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
27%
Top 20: 55%
Open market
8%
- Gildan49%
- Hanes19%
- EVERYDAY TEES15%
- Amazon Essentials4%
- MAGNIVIT3%
- Gildan Brands3%
- Open — no brand owns it (9 brands, 8%)
Demand
Weekly Amazon search volume, last 41 weeks — +34.5% search growth over the last 90 days.Top black tshirts unisex search terms
- gildan soft style tshirt163K/yr
- gildan heavy cotton t shirt69K/yr
- hanes beefy t55K/yr
- beefy tee shirts for men hanes46K/yr
- gildan softstyle t shirts28K/yr
- hanes beefy tee24K/yr
- gildan ultra cotton t shirts men22K/yr
- hanes heavyweight t shirts22K/yr
- hanes beefy t shirts for men23K/yr
- hanes beefy23K/yr
Top black tshirts unisex products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Gildan Adult Softstyle Cotton T-Shirt Style G64000 Multipack Black (2-Pack) Large
Gildan$10.294.5★20,694 rev
Gildan Adult Softstyle Cotton T-Shirt Style G64000 Multipack Black (2-Pack) Medium
Gildan$10.304.5★20,694 rev
Hanes Mens Short Sleeve Beefy-T (Pack of 2) Black Large
Hanes$10.924.5★58,136 rev
EVERYDAY TEES Mens Heavy Cotton Tee (Pack of 12) Assorted Mixed Color Small to 5XL (US Alpha Medium Regular Regular Dark Assorted)
EVERYDAY TEES$56.764.2★1,425 rev
Gildan mens Heavy Cotton T-shirt Style G5000 Multipack Shirt Black (2-pack) Large US
Gildan$8.234.5★98,292 rev
Newest
by launch date
MAGNIVIT Mens Shirts Short Sleeve Cotton T-Shirt Basic Classic Casual Pullover Shirt Light Purple
MAGNIVIT$14.51262 rev
Oversized Tshirts for Men Short Sleeve Vintage Washed Basic Loose Tees Solid Black L
ADOREJOY$9.961,625 rev
EVERYDAY TEES 12 Pack Mens Cotton Crew Neck Regular T-Shirts Bulk Short Sleeve Lightweight Tees Mix Colors (US Alpha Small Regular Regular Black & Sport Grey)
EVERYDAY TEES$36.98813 rev
EVERYDAY TEES 12 Pack Mens Cotton Crew Neck Regular T-Shirts Bulk Short Sleeve Lightweight Tees Mix Colors (US Alpha Small Regular Regular Bright Assortment)
EVERYDAY TEES$36.78813 rev
EVERYDAY TEES Mens Heavy Cotton Tee (Pack of 12) Assorted Mixed Color Small to 5XL (US Alpha Medium Regular Regular Dark Assorted)
EVERYDAY TEES$56.761,425 rev
Trending
90-day click momentumEVERYDAY TEES Mens Heavy Cotton Tee (Pack of 12) Assorted Mixed Color Small to 5XL (US Alpha Medium Regular Regular Dark Assorted)
EVERYDAY TEES$56.764.2★
EVERYDAY TEES 12 Pack Mens Cotton Crew Neck Regular T-Shirts Bulk Short Sleeve Lightweight Tees Mix Colors (US Alpha Small Regular Regular Black & Sport Grey)
EVERYDAY TEES$36.984.4★
EVERYDAY TEES Mens Heavy Cotton Tee (Pack of 12) Assorted Mixed Color Small to 5XL (US Alpha X-Large Regular Regular Dark Assorted)
EVERYDAY TEES$57.204.2★
MAGNIVIT Mens Shirts Short Sleeve Cotton T-Shirt Basic Classic Casual Pullover Shirt Light Purple
MAGNIVIT$14.514.5★
Gildan Adult Softstyle Cotton T-Shirt Style G64000 Multipack Black (2-Pack) Large
Gildan$10.294.5★
What buyers say about black tshirts unisex
What buyers praise and complain about, mined from review topics.What buyers love
“fit as expected”
“Amazing quality”
“They are very comfortable”
“Great purchase for the price”
“smooth”
“Nice thick material”
“Good thickness”
“Exactly as stated in description of product”
“All the colors were bright”
“does not shrink”
What buyers complain about
“not well made”
“Did not fit”
“Not thick,”
“Terrible Material”
“They shrunk”
“the seams started fraying”
“very thin material”
“More yellowish than white”
“Bad value for money”
“not soft”
Top return reasons
Common questions
- Is black tshirts unisex profitable to sell on Amazon United States?
- The niche generates $130K/yr across 87 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +34.5%. Flapen's verdict: Worth a look (50/100).
- How competitive is the black tshirts unisex niche?
- 15 brands and 75 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in black tshirts unisex?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Thickness. The return rate is 2.7%.
- What does it cost to enter the black tshirts unisex niche?
- Listings span $6.35–$94.53; the average listing price is $18.30 (sweet spot $15–$100). The average incumbent carries 41,773 reviews — the moat a new listing must climb.