Skip to content

Black Toddler Dress

Fail

An estimated 11.4% of orders come back, so Black Toddler Dress is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$85K/yr549K searches / yr
90-day growth
+9.0%search demand this quarter
Competition
17%top-5 click share · 41 brands · 42 sellers

Flapen Score

Black Toddler Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Toddler Dress is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Toddler Dress market on Amazon at a glance

Shoppers on Amazon United States searched for Black Toddler Dress 549K times last year and spent an estimated $85K. The top 5 brands take 62% of clicks. Demand peaks in May–Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 549K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months
549K
Growth, 90 days vs prior 90
+9.0%
Conversion, latest week
0.8%
Market size, estimated
$85Ka year
Peak month
May3.1× the quietest month
Top search term
black toddler dress155K searches a year

02 · Price

A sale here is worth $18.59.

Listings sell for $18.59 on average, from $10.19 to $39.87. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $18.59 that is $0 to $2K a year per listing.

Average price
$18.59inside the $15 to $100 sweet spot
Price range
$10.19–$39.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
11.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #249 within Baby Girls. It carries 905 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
98%
Out of stock, average day
6.0%
Average rank
#249in Baby Girls
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
905per listing
Listings tracked
113

04 · Newcomers

0 of last year's 53 launches cleared the first-year sales bar.

53 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
53
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Black Toddler Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 17% of clicks. An open shelf where new products get seen.

Brands

41 falling

Sellers

42

Top-5 brand share

62%

Top 20: 89%

Top-5 click share

17%

Top 20: 43%

Open market

34%

  • Brand 127%
  • Brand 218%
  • Brand 39%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Black Toddler Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Oct · busiest ÷ quietest = 3.1×

Search terms

Top Black Toddler Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black toddler dress155K/yr
  • toddler black dress157K/yr
  • black flower girl dress71K/yr
  • black dress toddler44K/yr
  • black dress for toddler girl24K/yr
  • black and gold dress for girls16K/yr
  • black dress toddler girl17K/yr
  • black dress for toddler15K/yr
  • black dress 4t12K/yr
  • white and black dress for girls7K/yr

Reviews and returns

What reviews say buyers love and hate about Black Toddler Dress

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Size-Overall”
30%of negative reviews mention “Size-Overall”
11.4%of orders come back
“Runs large”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Black Toddler Dress questions

Answered from the same tracked data.