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Black Stud Earrings for Women

Fail

Demand is soft, at -8.9% this quarter, so Black Stud Earrings for Women is a Fail.

Flapen Score
48
48 / 100
Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 45
Market size
$173K/yr310K searches / yr
90-day growth
-8.9%search demand this quarter
Competition
56%top-5 click share · 17 brands · 19 sellers

Flapen Score

Black Stud Earrings for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Stud Earrings for Women is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Stud Earrings for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Black Stud Earrings for Women 310K times last year and spent an estimated $173K. The top 5 brands take 74% of clicks. Demand peaks in Oct. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 310K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.

Searches, last 12 months
310K
Growth, 90 days vs prior 90
-8.9%
Conversion, latest week
4.0%
Market size, estimated
$173Ka year
Peak month
October1.8× the quietest month
Top search term
black stud earrings158K searches a year

02 · Price

A sale here is worth $14.06.

Listings sell for $14.06 on average, from $7.00 to $47.95. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $14.06 that is $1K to $4K a year per listing.

Average price
$14.06under the $15 to $100 sweet spot
Price range
$7.00–$47.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$1K–$4K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #1,060 within Jewelry. It carries 3,439 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#1,060in Jewelry
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
3,439per listing
Listings tracked
24

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Black Stud Earrings for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

19

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

56%

Top 20: 95%

Open market

21%

  • Brand 122%
  • Brand 219%
  • Brand 317%
  • Brand 411%
  • Brand 56%
  • Brand 64%

Demand

Black Stud Earrings for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '24Spike '24Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.8×

Search terms

Top Black Stud Earrings for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black stud earrings158K/yr
  • black stud earrings for women69K/yr
  • black earrings studs32K/yr
  • black studs22K/yr
  • black studs earrings for women10K/yr
  • black studs for men7K/yr
  • black earring studs5K/yr
  • stud earrings black6K/yr

Reviews and returns

What reviews say buyers love and hate about Black Stud Earrings for Women

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Size-Overall”
1.6%of orders come back
“Really small”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Stud Earrings for Women questions

Answered from the same tracked data.