Black Square Neck Dress
FailAn estimated 21.7% of orders come back, so Black Square Neck Dress is a Fail.
- Flapen Score
- 48 / 100Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 4548
- Market size
- $12K/yr286K searches / yr
- 90-day growth
- +42.3%search demand this quarter
- Competition
- 22%top-5 click share · 31 brands · 35 sellers
Flapen Score
Black Square Neck Dress against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Square Neck Dress is stronger. Inside it, weaker.
Market
The Black Square Neck Dress market on Amazon at a glance
Shoppers on Amazon United States searched for Black Square Neck Dress 286K times last year and spent an estimated $12K. The top 5 brands take 82% of clicks. Demand peaks in May–Jul. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 286K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +42.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.
- Searches, last 12 months
- 286K
- Growth, 90 days vs prior 90
- +42.3%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $12Ka year
- Peak month
- July2.5× the quietest month
- Top search term
- qinsen tennis dress42K searches a year
02 · Price
A sale here is worth $34.53.
Listings sell for $34.53 on average, from $10.97 to $49.73. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $34.53 that is $0 to $3K a year per listing.
- Average price
- $34.53inside the $15 to $100 sweet spot
- Price range
- $10.97–$49.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 21.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #1,041 within Dresses. It carries 952 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 1.7%
- Average rank
- #1,041in Dresses
- Average rating
- 4.28 starsAmazon United States average 4.42 stars
- Average reviews
- 952per listing
- Listings tracked
- 126
04 · Newcomers
11 of last year's 35 launches cleared the first-year sales bar.
35 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 35
- Successful launches
- 11Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Black Square Neck Dress products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 22% of clicks. An open shelf where new products get seen.
Brands
31 rising
Sellers
35
Top-5 brand share
82%
Top 20: 96%
Top-5 click share
22%
Top 20: 50%
Open market
16%
- Brand 173%
- Brand 24%
- Brand 32%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (25 brands, 16%)
Demand
Black Square Neck Dress search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jul · busiest ÷ quietest = 2.5×
Search terms
Top Black Square Neck Dress search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- qinsen tennis dress42K/yr
- square neck white dress24K/yr
- qinsen dress27K/yr
- square neck midi dress for women16K/yr
- square neck sundress10K/yr
- square neck formal dress20K/yr
- quinsen dress16K/yr
- plus size square neck dress16K/yr
- black dress square neck15K/yr
- square neck maxi dress for women13K/yr
Reviews and returns
What reviews say buyers love and hate about Black Square Neck Dress
We read the reviews and the return reasons for every product selling here.
“It was big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Square Neck Dress questions
Answered from the same tracked data.