Black Socks for Women

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

-19.5%

Conversion, latest week

7.6%

Market size, estimated

$1.9Ma year

Peak month

December2.2× the quietest month

Top search term

black socks for women555K searches a year

Listings sell for $13.02 on average, from $5.01 to $27.78. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 1,500 to 2,000 of them. At $13.02 that is $20K to $26K a year per listing.

Average price

$13.02under the $15 to $100 sweet spot

Price range

$5.01–$27.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

1,500–2,000

Revenue per listing a year

$20K–$26K

Returns

1.4%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #128 within Athletic Socks. It carries 14,514 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#128in Athletic Socks

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

14,514per listing

Listings tracked

65

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

46 months