Black Snapback Hat

Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months

119K

Growth, 90 days vs prior 90

-1.1%

Conversion, latest week

1.9%

Market size, estimated

$49Ka year

Peak month

August1.3× the quietest month

Top search term

flexfit 11029K searches a year

Listings sell for $21.80 on average, from $8.95 to $49.99. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.80 that is $0 to $2K a year per listing.

Average price

$21.80inside the $15 to $100 sweet spot

Price range

$8.95–$49.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.5%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #3,019 within Baseball Caps. It carries 2,413 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

93%

Out of stock, average day

1.0%

Average rank

#3,019in Baseball Caps

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

2,413per listing

Listings tracked

61

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months