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Black Silk Tie

Fail

Shoppers spend an estimated $83K a year here, so Black Silk Tie is a Fail.

Flapen Score
48
48 / 100
Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 45
Market size
$83K/yr57K searches / yr
90-day growth
+33.9%search demand this quarter
Competition
57%top-5 click share · 17 brands · 21 sellers

Flapen Score

Black Silk Tie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Silk Tie is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Silk Tie market on Amazon at a glance

Shoppers on Amazon United States searched for Black Silk Tie 57K times last year and spent an estimated $83K. The top 5 brands take 66% of clicks. Demand peaks in Oct. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 9.6% of those searches ended in a purchase.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved +33.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
+33.9%
Conversion, latest week
9.6%
Market size, estimated
$83Ka year
Peak month
October2.2× the quietest month
Top search term
black silk ties for men12K searches a year

02 · Price

A sale here is worth $15.14.

Listings sell for $15.14 on average, from $4.81 to $47.26. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $15.14 that is $4K to $8K a year per listing.

Average price
$15.14inside the $15 to $100 sweet spot
Price range
$4.81–$47.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
5.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #262 within Ties, Cummerbunds & Pocket Squares. It carries 4,565 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#262in Ties, Cummerbunds & Pocket Squares
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
4,565per listing
Listings tracked
22

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Black Silk Tie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

21

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

57%

Top 20: 97%

Open market

29%

  • Brand 123%
  • Brand 211%
  • Brand 311%
  • Brand 410%
  • Brand 510%
  • Brand 66%

Demand

Black Silk Tie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.2×

Search terms

Top Black Silk Tie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black silk ties for men12K/yr
  • black satin tie10K/yr
  • matte black tie6K/yr
  • long black tie5K/yr
  • black silk ties for men formal4K/yr
  • black tie silk4K/yr
  • black tie wedding4K/yr
  • black satin ties for men4K/yr
  • satin black tie3K/yr
  • black tie long3K/yr

Reviews and returns

What reviews say buyers love and hate about Black Silk Tie

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Size-Overall”
5.0%of orders come back
“A little on the skinny side”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Silk Tie questions

Answered from the same tracked data.