black silk pajamas for women
Skip itSoft demand (-36.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$17.40avg listing price — sweet spot $15–$100
Price range
Great$10.66–$35.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Review moat
Okay3,019.56avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.2%return rate — above 5% kills the launch gate
Market size
Bad$79K$79K/yr · 336K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-36.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, black silk pajamas for women is a $79K/yr Amazon United States market (336K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 36/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
black silk pajamas for women market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $87K–$104K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #248
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 6.4%
- Avg brand age
- 32 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
18
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
45%
Top 20: 78%
Open market
14%
- Ekouaer49%
- LILLUSORY10%
- TinyChoice9%
- SHEFOTY8%
- HOTOUCH6%
- SWOMOG4%
- Open — no brand owns it (8 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -36.9% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 4.0×
Top black silk pajamas for women search terms
- black silk pajamas108K/yr
- black satin pajamas27K/yr
- black silk pajamas for women46K/yr
- black satin pajamas for women46K/yr
- black silk pjs20K/yr
- black satin pjs11K/yr
- black bridesmaid pajamas6K/yr
- black silk pjs for women set8K/yr
- silk black pajamas8K/yr
- black satin pjs for women set7K/yr
Top black silk pajamas for women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ekouaer Silk Pajamas for Women Short Sleeve Sleepwear Soft Button Down Loungewear 2 Piece Satin Pjs Shorts Set Black M
Ekouaer$14.634.6★7,193 rev
LILLUSORY Silk Satin Pajama Set for Women 2 Piece Lounge Pjs Winter Matching Summer Sleepwear Button Down Shirt Shorts Black M
LILLUSORY$14.684.6★2,949 rev
TinyChoice 3 Piece Silk Satin Pajama Set for Women Short Sleeve Top with Shorts & Pants - Plus Size Soft Sleepwear Black M
TinyChoice$18.644.3★337 rev
SHEFOTY Silk Pajamas for Women Short Sleeve Sleepwear Soft Button Down Loungewear 2 Piece Satin Pjs Shorts Set S-XXL Black
SHEFOTY$11.774.6★1,113 rev
HOTOUCH Womens Silk Satin Pajamas Set Button Down Short Sleeve Sleepwear Set 2 Piece Ruffled Pjs Black M
HOTOUCH$16.064.5★3,148 rev
Newest
by launch date
Ekouaer Womens Silk Pajama Set Bow Tie Knot Tank Top Satin Pjs Sets for Bridal Party 2 Piece Cami Shorts Sleepwear Black Medium
Ekouaer$22.8598 rev
Amazon Essentials Womens Satin Long Sleeve Shirt and Pant Pajama Set Black Small
Amazon Essentials$19.44198 rev
TinyChoice 3 Piece Silk Satin Pajama Set for Women Short Sleeve Top with Shorts & Pants - Plus Size Soft Sleepwear Black M
TinyChoice$18.64337 rev
SHEFOTY Silk Pajamas for Women Short Sleeve Sleepwear Soft Button Down Loungewear 2 Piece Satin Pjs Shorts Set S-XXL Black
SHEFOTY$11.771,113 rev
Brezzistaxs Satin Pajama Set for Women 2-Piece Satin PJ Set Button-Down Silk PJ Set - Classic Silky Pajama (US Alpha Medium Regular Regular Black)
Brezzistaxs$11.02267 rev
Trending
90-day click momentumAmazon Essentials Womens Satin Long Sleeve Shirt and Pant Pajama Set Black Small
Amazon Essentials$19.444.5★
Ekouaer Satin Pajama Set for Women Silk Pjs for Women Set Camisole Top and Shorts with Ruffle Sleepwear Black
Ekouaer$12.934.4★
Ekouaer Womens Silk Pajama Set Bow Tie Knot Tank Top Satin Pjs Sets for Bridal Party 2 Piece Cami Shorts Sleepwear Black Medium
Ekouaer$22.854.5★
Ekouaer Womens Silk Satin Pajamas Set Short Sleeve Sleepwear Button Down Loungewear 2 Piece Pjs Shorts Set Black Large
Ekouaer$15.564.5★
Ekouaer Silk Pajamas for Women Short Sleeve Sleepwear Soft Button Down Loungewear 2 Piece Satin Pjs Shorts Set Black M
Ekouaer$14.634.6★
What buyers say about black silk pajamas for women
What buyers praise and complain about, mined from review topics.What buyers love
“So comfortable”
“size is accurate”
“Great quality for bridesmaids get ready”
“Soft fabric”
“Great deal”
“love them butter like material just love”
“color”
“So cute and stylish”
“Gift”
“As described my woman loves it”
What buyers complain about
“Large for size”
“Cheap material”
“They were sewed on poorly”
“Cheap”
“not what I expectedfor the price”
“Straps broke immediately”
“Not Breathable”
“Really thin and cheap and after washing the threads started to come loose”
“kind of oddly cut”
“the waist band is thin”
Top return reasons
Common questions
- Is black silk pajamas for women profitable to sell on Amazon United States?
- The niche generates $79K/yr across 45 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -36.9%. Flapen's verdict: Skip it (36/100).
- How competitive is the black silk pajamas for women niche?
- 14 brands and 18 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in black silk pajamas for women?
- Top complaints mined from reviews: Size-Overall, Material Quality, Stitch/Finish/Polish. The return rate is 6.2% — above our launch gate.
- When does demand for black silk pajamas for women peak?
- Demand peaks in Jan–Dec; the busiest month runs 4.0× the quietest.
- What does it cost to enter the black silk pajamas for women niche?
- Listings span $10.66–$35.72; the average listing price is $17.40 (sweet spot $15–$100). The average incumbent carries 3,020 reviews — the moat a new listing must climb.