Black Shirts for Boys

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +36.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

+36.3%

Conversion, latest week

3.3%

Market size, estimated

$42Ka year

Peak month

August2.6× the quietest month

Top search term

black polo shirt boys37K searches a year

Listings sell for $12.01 on average, from $6.06 to $21.45. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $12.01 that is $1K to $3K a year per listing.

Average price

$12.01under the $15 to $100 sweet spot

Price range

$6.06–$21.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

10.8%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #51 within Clothing. It carries 1,261 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#51in Clothing

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,261per listing

Listings tracked

26

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months