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Black Shark Boots

Fail

An estimated 16.9% of orders come back, so Black Shark Boots is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$51K/yr313K searches / yr
90-day growth
-29.5%search demand this quarter
Competition
18%top-5 click share · 47 brands · 53 sellers

Flapen Score

Black Shark Boots against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Shark Boots is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Shark Boots market on Amazon at a glance

Shoppers on Amazon United States searched for Black Shark Boots 313K times last year and spent an estimated $51K. The top 5 brands take 46% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 313K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -29.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
313K
Growth, 90 days vs prior 90
-29.5%
Conversion, latest week
0.3%
Market size, estimated
$51Ka year
Top search term
black fold over boots42K searches a year

02 · Price

A sale here is worth $55.84.

Listings sell for $55.84 on average, from $28.42 to $68.72. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $55.84 that is $0 to $6K a year per listing.

Average price
$55.84inside the $15 to $100 sweet spot
Price range
$28.42–$68.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
16.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #293 within Boots. It carries 234 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
99%
Out of stock, average day
5.8%
Average rank
#293in Boots
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
234per listing
Listings tracked
135

04 · Newcomers

1 of last year's 44 launches cleared the first-year sales bar.

44 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
44
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Black Shark Boots products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

Brands

47 rising

Sellers

53

Top-5 brand share

46%

Top 20: 87%

Top-5 click share

18%

Top 20: 47%

Open market

49%

  • Brand 114%
  • Brand 212%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Black Shark Boots search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 2.2× · 7 of 12 months tracked

Search terms

Top Black Shark Boots search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black fold over boots42K/yr
  • black shark boots40K/yr
  • black foldover boots18K/yr
  • givenchy boots26K/yr
  • fold over knee high boots15K/yr
  • boots fold over12K/yr
  • black boots fold over13K/yr
  • fold over black boots11K/yr
  • shark boots wide calf13K/yr
  • white shark boots14K/yr

Reviews and returns

What reviews say buyers love and hate about Black Shark Boots

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Comfort-Overall”
28%of negative reviews mention “Size-Overall”
16.9%of orders come back
“it won't fit”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Black Shark Boots questions

Answered from the same tracked data.