Black Shades

Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $107K a year.

Searches, last 12 months

222K

Growth, 90 days vs prior 90

+30.6%

Conversion, latest week

2.5%

Market size, estimated

$107Ka year

Peak month

June1.9× the quietest month

Top search term

big black sunglasses34K searches a year

Listings sell for $19.39 on average, from $6.09 to $430.54. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $19.39 that is $0 to $2K a year per listing.

Average price

$19.39inside the $15 to $100 sweet spot

Price range

$6.09–$430.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.3%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #532 within Sunglasses & Eyewear Accessories. It carries 3,981 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#532in Sunglasses & Eyewear Accessories

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

3,981per listing

Listings tracked

69

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

49 months