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Black Robe Costume

Fail

Shoppers spend an estimated $61K a year here, so Black Robe Costume is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$61K/yr153K searches / yr
90-day growth
-8.3%search demand this quarter
Competition
30%top-5 click share · 47 brands · 56 sellers

Flapen Score

Black Robe Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Robe Costume is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Robe Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Black Robe Costume 153K times last year and spent an estimated $61K. The top 5 brands take 48% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
153K
Growth, 90 days vs prior 90
-8.3%
Conversion, latest week
1.7%
Market size, estimated
$61Ka year
Peak month
October21.6× the quietest month
Top search term
black robe costume47K searches a year

02 · Price

A sale here is worth $23.65.

Listings sell for $23.65 on average, from $10.31 to $135.94. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $23.65 that is $0 to $2K a year per listing.

Average price
$23.65inside the $15 to $100 sweet spot
Price range
$10.31–$135.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
6.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #13,922 within Robes, Capes & Jackets. It carries 4,183 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
97%
Out of stock, average day
9.9%
Average rank
#13,922in Robes, Capes & Jackets
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
4,183per listing
Listings tracked
70

04 · Newcomers

1 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
15
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Black Robe Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

47 rising

Sellers

56

Top-5 brand share

48%

Top 20: 83%

Top-5 click share

30%

Top 20: 64%

Open market

47%

  • Brand 117%
  • Brand 211%
  • Brand 311%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Black Robe Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 21.6×

Search terms

Top Black Robe Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black robe costume47K/yr
  • halloween robe18K/yr
  • black hooded robe17K/yr
  • black robe with hood10K/yr
  • black wizard robe12K/yr
  • robe costume10K/yr
  • costume robe7K/yr
  • black cloak with sleeves8K/yr
  • black costume robe5K/yr
  • black hooded robe costume5K/yr

Reviews and returns

What reviews say buyers love and hate about Black Robe Costume

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Soft Feel”
18%of negative reviews mention “Size-Overall”
6.2%of orders come back
“Fit small”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Black Robe Costume questions

Answered from the same tracked data.