Black Pleated Skirt

Shoppers searched for this 448K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months

448K

Growth, 90 days vs prior 90

-5.4%

Conversion, latest week

0.8%

Market size, estimated

$75Ka year

Peak month

October4.5× the quietest month

Top search term

white pleated skirt134K searches a year

Listings sell for $21.20 on average, from $6.99 to $35.60. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.20 that is $0 to $2K a year per listing.

Average price

$21.20inside the $15 to $100 sweet spot

Price range

$6.99–$35.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

16.9%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #4,908 within Skirts. It carries 3,246 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#4,908in Skirts

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

3,246per listing

Listings tracked

119

24 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

24

Successful launches

4Amazon's first-year sales bar

Average brand age

30 months