Black Platform Sandals

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +101.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

+101.0%

Conversion, latest week

0.2%

Market size, estimated

$114Ka year

Peak month

July6.1× the quietest month

Top search term

white platform sandals361K searches a year

Listings sell for $35.41 on average, from $13.19 to $96.78. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $35.41 that is $0 to $4K a year per listing.

Average price

$35.41inside the $15 to $100 sweet spot

Price range

$13.19–$96.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

9.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #315 within Sandals. It carries 2,232 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

99%

Out of stock, average day

3.9%

Average rank

#315in Sandals

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

2,232per listing

Listings tracked

296

38 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

38

Successful launches

9Amazon's first-year sales bar

Average brand age

35 months