black phone mask
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Review moat
Incredible53.88avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$36.95avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$15.05–$119.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Market size
Bad$67K$67K/yr · 409K searches
Growth
Bad-33.5%90-day search growth — must beat 0% to launch
Returns
Bad9.7%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, black phone mask is a $67K/yr Amazon United States market (409K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 37/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
black phone mask market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $111K–$148K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #6,177
- Page quality
- 0%
- Prime
- 56%
- Sponsored
- 19%
- Out of stock
- 37.6%
- Avg brand age
- 45 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
12 rising
Sellers
13
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
18%
- HYKJSHED25%
- Panamanta22%
- Devon's Home18%
- Arvilhill6%
- Black Phone 26%
- ulesoke6%
- Open — no brand owns it (6 brands, 18%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -33.5% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 62.8×
Top black phone mask search terms
- black phone mask117K/yr
- the grabber mask77K/yr
- grabber mask28K/yr
- the black phone mask24K/yr
- the grabber costume49K/yr
- black phone costume41K/yr
- black phone mask grabber5K/yr
- the black phone costume14K/yr
- blackphone mask6K/yr
- grabber costume9K/yr
Top black phone mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
HYKJSHED The Cosplay Mask Horror Movie Halloween Scary Mask for Men
HYKJSHED$25.384.4★61 rev
Panamanta The Black Phone Mask Horror Movie The Grabber Cosplay Costume Mask for Halloween Mens Costume Mask Cosplay Masquerade Prop
Panamanta$28.934.3★162 rev
Devons Home Latex Black Phone 2 Grabber Mask2-Piece Split Design Halloween Cosplay Costume Accessory (Grey)
Devon's Home$18.693.6★8 rev
Devons Home Resin Black Phone 2 Grabber Mask Horror Face Mask with Elastic Strap Full Face & Half Face Options (Full Face)
Devon's Home$39.315.0★1 rev
Oversized Mask Tote Bag
Black Phone 2$18.990.0★0 rev
Newest
by launch dateOversized Mask Tote Bag
Black Phone 2$18.990 rev
Devons Home Resin Black Phone 2 Grabber Mask Horror Face Mask with Elastic Strap Full Face & Half Face Options (Full Face)
Devon's Home$39.311 rev
Devons Home Latex Black Phone 2 Grabber Mask2-Piece Split Design Halloween Cosplay Costume Accessory (ivory color)
Devon's Home$20.128 rev
Black Phone 2 - Mask - Mens Short Sleeve Graphic T-Shirt - Size Small
HYBRID APPAREL$19.994 rev
The Black Phone Grabber Scary Mask - Horned mask - Halloween Mask - Horror Gothic
Venemask$119.050 rev
Trending
90-day click momentum
wyefeu Navy Blue Jumpsuit for Men Adult Coveralls Costume (Navy Blue XL)
wyefeu$21.114.0★
Devons Home Latex Black Phone 2 Grabber Mask2-Piece Split Design Halloween Cosplay Costume Accessory (ivory color)
Devon's Home$20.123.6★
Oversized Mask Tote Bag
Black Phone 2$18.990.0★
Fun Costumes Adult Flip Phone Dress Retro Cellular Device Outfit With Vintage Design 90s Jumpsuit
Fun Costumes$56.564.3★
Black Phone 2 - Mask - Mens Short Sleeve Graphic T-Shirt - Size Small
HYBRID APPAREL$19.994.4★
What buyers say about black phone mask
What buyers praise and complain about, mined from review topics.What buyers love
“Good Fit”
“Just as described”
“a good price”
“Material is soft and comfortable”
“High quality mask”
“Durability”
“the material is made out of is really good material”
“material is awesome it's very good durability there is no smell visibility is good when you get lined up”
What buyers complain about
“the size is not correct”
“flimsy and smelled awful”
“It did not want to go back to its original shape”
“flimsy and smelled awful”
“it is a pretty thin plastic”
“Not the quality i was expecting”
“it is an awesome mask it's a little uncomfortable at first when your first putting it on”
Top return reasons
Common questions
- Is black phone mask profitable to sell on Amazon United States?
- The niche generates $67K/yr across 16 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -33.5%. Flapen's verdict: Skip it (37/100).
- How competitive is the black phone mask niche?
- 12 brands and 13 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in black phone mask?
- Top complaints mined from reviews: Size-Overall, Smell, Shape/Style. The return rate is 9.7% — above our launch gate.
- When does demand for black phone mask peak?
- Demand peaks in Oct–Nov; the busiest month runs 62.8× the quietest.
- What does it cost to enter the black phone mask niche?
- Listings span $15.05–$119.05; the average listing price is $36.95 (sweet spot $15–$100). The average incumbent carries 54 reviews — the moat a new listing must climb.