Black Pencil Skirt

Shoppers searched for this 367K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

367K

Growth, 90 days vs prior 90

-4.0%

Conversion, latest week

0.6%

Market size, estimated

$46Ka year

Peak month

October2.1× the quietest month

Top search term

black pencil skirts for women100K searches a year

Listings sell for $20.81 on average, from $9.86 to $38.63. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $20.81 that is $0 to $2K a year per listing.

Average price

$20.81inside the $15 to $100 sweet spot

Price range

$9.86–$38.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

19.0%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #5,802 within Skirts. It carries 5,322 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#5,802in Skirts

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

5,322per listing

Listings tracked

70

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months