Black Pajama Pants Women
FailDemand is soft, at -45.0% this quarter, so Black Pajama Pants Women is a Fail.
- Flapen Score
- 41 / 100Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 4541
- Market size
- $32K/yr162K searches / yr
- 90-day growth
- -45.0%search demand this quarter
- Competition
- 25%top-5 click share · 40 brands · 131 sellers
Flapen Score
Black Pajama Pants Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Pajama Pants Women is stronger. Inside it, weaker.
Market
The Black Pajama Pants Women market on Amazon at a glance
Shoppers on Amazon United States searched for Black Pajama Pants Women 162K times last year and spent an estimated $32K. The top 5 brands take 53% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -45.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.
- Searches, last 12 months
- 162K
- Growth, 90 days vs prior 90
- -45.0%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $32Ka year
- Peak month
- December5.4× the quietest month
- Top search term
- 32 degrees men pants32K searches a year
02 · Price
A sale here is worth $19.26.
Listings sell for $19.26 on average, from $8.47 to $46.51. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $19.26 that is $0 to $2K a year per listing.
- Average price
- $19.26inside the $15 to $100 sweet spot
- Price range
- $8.47–$46.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 8.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #550 within Sleep & Lounge. It carries 5,823 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 88%
- Out of stock, average day
- 9.9%
- Average rank
- #550in Sleep & Lounge
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 5,823per listing
- Listings tracked
- 72
04 · Newcomers
2 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Black Pajama Pants Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 25% of clicks. An open shelf where new products get seen.
Brands
40 rising
Sellers
131
Top-5 brand share
53%
Top 20: 86%
Top-5 click share
25%
Top 20: 55%
Open market
43%
- Brand 125%
- Brand 216%
- Brand 35%
- Brand 44%
- Brand 54%
- Brand 63%
Demand
Black Pajama Pants Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.4×
Search terms
Top Black Pajama Pants Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 32 degrees men pants32K/yr
- black pajama pants women26K/yr
- black pajama pants men21K/yr
- 32 degrees mens pants14K/yr
- 32 heat mens pants13K/yr
- black pj pants women9K/yr
- mens black pajama pants12K/yr
- womens black pajama pants8K/yr
- 32 heat pants5K/yr
- 32 degree mens pants6K/yr
Reviews and returns
What reviews say buyers love and hate about Black Pajama Pants Women
We read the reviews and the return reasons for every product selling here.
“little short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Pajama Pants Women questions
Answered from the same tracked data.









