Black Mustache

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

41K

Growth, 90 days vs prior 90

-7.4%

Conversion, latest week

10.8%

Market size, estimated

$46Ka year

Top search term

black mustache19K searches a year

Listings sell for $10.34 on average, from $3.26 to $24.53. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $10.34 that is $1K to $3K a year per listing.

Average price

$10.34under the $15 to $100 sweet spot

Price range

$3.26–$24.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #289 within Makeup, Facial Hair & Adhesives. It carries 455 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

9.6%

Average rank

#289in Makeup, Facial Hair & Adhesives

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

455per listing

Listings tracked

29

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months