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black long sleeve maxi dress

Skip it

High returns (22.5%) — this niche doesn't clear our bar today.

Market size 5Growth 22Conversion 2Competition 89Returns 0Price range 85Avg price 95Brand share 21Review moat 25Quality gap 67

Avg price

Incredible$32.83

avg listing price — sweet spot $15–$100

Competition

Great26%

top-5 click share — an open shelf

Price range

Great$9.64–$52.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,967.86

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-5.5%

90-day search growth — must beat 0% to launch

Brand share

Bad92%

top-5 brand share — brand-locked demand

Market size

Bad$22K

$22K/yr · 442K searches

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Returns

Bad22.5%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, black long sleeve maxi dress is a $22K/yr Amazon United States market (442K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 37/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

black long sleeve maxi dress market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$66K–$82K
units × avg price
Conversion rate
0.1%
Avg BSR
#1,862
Page quality
0%
Prime
100%
Sponsored
99%
Out of stock
1.5%
Avg brand age
30 months
Avg seller age
170 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

17 falling

Sellers

24

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

26%

Top 20: 49%

Open market

7%

  • BTFBM82%
  • AUSELILY3%
  • PUMIEY3%
  • ZESICA2%
  • DB MOON2%
  • MEROKEETY1%
  • Open — no brand owns it (11 brands, 7%)

Demand

Weekly Amazon search volume, last 19 weeks — -5.5% search growth over the last 90 days.
8K6KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Top black long sleeve maxi dress search terms

  • btfbm148K/yr
  • btfbm summer dresses for women20K/yr
  • black long sleeve maxi dress54K/yr
  • long sleeve black maxi dress36K/yr
  • btfbm summer maxi dresses for women8K/yr
  • black maxi dress long sleeve33K/yr
  • btfbm womens summer 2026 casual midi maxi dresses5K/yr
  • long sleeve long black dress29K/yr
  • long black dress long sleeve22K/yr
  • btfbm maxi dresses for women10K/yr
All search terms

Top black long sleeve maxi dress products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$4354%$8706%$1K8%$2K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about black long sleeve maxi dress

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall24%

“not too tight”

Comfort-Overall12%

“Comfortable too”

Shape/Style8%

“Super flattering”

Quality-Overall7%

“Affordable enough for the quality”

Color6%

“The color is vibrant”

Material Quality6%

“lightweight material”

Stretchability/Expandability/Elasticity3%

“The elastic waist feels great”

Value For Money3%

“Great Value”

Soft Feel3%

“Soft fabric”

Pockets/Compartments2%

“Love the pockets”

What buyers complain about

Size-Overall21%

“Not a great fit”

Quality-Overall5%

“Not made well”

Material Quality4%

“The material is the worst”

Length3%

“Also very long”

Waist Fit2%

“The waist runs small”

Color2%

“a different color”

Chest Fit2%

“the bust is a smidge baggy”

Product Condition2%

“mine came used”

Stretchability/Expandability/Elasticity2%

“does not stretch”

Thickness2%

“Thick”

Top return reasons

Size-Overall38%
Length12%
Waist Fit10%
Chest Fit7%
Material Quality7%
Shape/Style4%
Hip Fit3%
Shoulder Fit2%
Advertised Vs Actual Product2%
Color2%

Common questions

Is black long sleeve maxi dress profitable to sell on Amazon United States?
The niche generates $22K/yr across 104 tracked products. 7 of 28 products launched in the last 360 days are still selling. 90-day search growth is -5.5%. Flapen's verdict: Skip it (37/100).
How competitive is the black long sleeve maxi dress niche?
17 brands and 24 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in black long sleeve maxi dress?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 22.5% — above our launch gate.
What does it cost to enter the black long sleeve maxi dress niche?
Listings span $9.64–$52.71; the average listing price is $32.83 (sweet spot $15–$100). The average incumbent carries 3,968 reviews — the moat a new listing must climb.