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Black Leather Watch

Fail

Buyers convert on only 0.9% of searches, so Black Leather Watch is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$400K/yr436K searches / yr
90-day growth
-4.5%search demand this quarter
Competition
25%top-5 click share · 12 brands · 74 sellers

Flapen Score

Black Leather Watch against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Leather Watch is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Leather Watch market on Amazon at a glance

Shoppers on Amazon United States searched for Black Leather Watch 436K times last year and spent an estimated $400K. The top 5 brands take 95% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 436K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $400K a year.

Searches, last 12 months
436K
Growth, 90 days vs prior 90
-4.5%
Conversion, latest week
0.9%
Market size, estimated
$400Ka year
Top search term
stuhrling mens watches193K searches a year

02 · Price

A sale here is worth $100.82.

Listings sell for $100.82 on average, from $9.87 to $305.78. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $100.82 that is $0 to $10K a year per listing.

Average price
$100.82above the $15 to $100 sweet spot
Price range
$9.87–$305.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
5.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

41% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #1,773 within Watches. It carries 3,316 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
98%
Out of stock, average day
8.9%
Average rank
#1,773in Watches
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
3,316per listing
Listings tracked
66

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
51 months

Products

Top Black Leather Watch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

12 rising

Sellers

74

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

25%

Top 20: 64%

Open market

3%

  • Brand 167%
  • Brand 216%
  • Brand 37%
  • Brand 43%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (6 brands, 3%)

Demand

Black Leather Watch search demand

Weekly searches over the year. Pick a range.

8K6KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26

Search terms

Top Black Leather Watch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stuhrling mens watches193K/yr
  • black leather watch22K/yr
  • sturling watch mens19K/yr
  • stuhrling watches23K/yr
  • stuhrling watches for men21K/yr
  • stuhrling26K/yr
  • stuhrling watch25K/yr
  • stuhrling automatic watches for men15K/yr
  • reloj stuhrling para hombre15K/yr
  • mens black leather watch9K/yr

Reviews and returns

What reviews say buyers love and hate about Black Leather Watch

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Durability”
5.8%of orders come back
“Not very durable”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Black Leather Watch questions

Answered from the same tracked data.