Black Lace Choker

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

87K

Growth, 90 days vs prior 90

+7.7%

Conversion, latest week

3.7%

Market size, estimated

$30Ka year

Peak month

October9.5× the quietest month

Top search term

black lace choker40K searches a year

Listings sell for $9.20 on average, from $5.55 to $14.95. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $9.20 that is $0 to $920 a year per listing.

Average price

$9.20under the $15 to $100 sweet spot

Price range

$5.55–$14.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$920

Returns

6.2%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #943 within Chokers. It carries 628 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

6.8%

Average rank

#943in Chokers

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

628per listing

Listings tracked

23

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months