Black Lace Bra

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $177K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+6.7%

Conversion, latest week

0.6%

Market size, estimated

$177Ka year

Peak month

October2.8× the quietest month

Top search term

white lace bra241K searches a year

Listings sell for $20.33 on average, from $9.82 to $55.12. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $20.33 that is $0 to $2K a year per listing.

Average price

$20.33inside the $15 to $100 sweet spot

Price range

$9.82–$55.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

7.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #876 within Lingerie. It carries 2,467 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

99%

Out of stock, average day

3.5%

Average rank

#876in Lingerie

Average rating

4.20 starsAmazon United States average 4.42 stars

Average reviews

2,467per listing

Listings tracked

183

67 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

67

Successful launches

9Amazon's first-year sales bar

Average brand age

48 months