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black label society shirt

Skip it

Soft demand (-41.7% this quarter) — this niche doesn't clear our bar today.

Market size 12Growth 4Conversion 16Competition 41Returns 91Price range 94Avg price 95Brand share 18Review moat 99Quality gap 48

Review moat

Incredible14.65

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$31.83

avg listing price — sweet spot $15–$100

Price range

Great$13.84–$93.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad93%

top-5 brand share — brand-locked demand

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$47K

$47K/yr · 117K searches

Growth

Bad-41.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, black label society shirt is a $47K/yr Amazon United States market (117K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 40/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

black label society shirt market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$48K–$64K
units × avg price
Conversion rate
1.3%
Avg BSR
#234,285
Page quality
0%
Prime
39%
Sponsored
26%
Out of stock
16.1%
Avg brand age
43 months
Avg seller age
181 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

26

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

60%

Top 20: 96%

Open market

4%

  • Rock Off officially licensed products36%
  • 2Bhip24%
  • Merch2rock17%
  • Black Label Society12%
  • SKYJUNOJN4%
  • Viking Label Society American Flag3%
  • Open — no brand owns it (3 brands, 4%)

Demand

Weekly Amazon search volume, last 16 weeks — -41.7% search growth over the last 90 days.
5K3KMar '26Apr '26Apr '26May '26May '26Jun '26Jun '26Jul '26

Top black label society shirt search terms

  • black label society shirt50K/yr
  • black label society62K/yr
  • black label society t shirt6K/yr
All search terms

Top black label society shirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$9K30%$14K40%$19K110100 Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about black label society shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall83%

“Good fit”

Soft Feel17%

“Soft material”

What buyers complain about

Size-Overall50%

“Also sized a little small”

Material Quality50%

“Cheap material”

Top return reasons

Size-Overall75%
Advertised Vs Actual Product13%
Chest Fit9%
Print Quality6%
Gap/Hole3%

Common questions

Is black label society shirt profitable to sell on Amazon United States?
The niche generates $47K/yr across 23 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -41.7%. Flapen's verdict: Skip it (40/100).
How competitive is the black label society shirt niche?
9 brands and 26 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in black label society shirt?
Top complaints mined from reviews: Size-Overall, Material Quality. The return rate is 1.2%.
What does it cost to enter the black label society shirt niche?
Listings span $13.84–$93.32; the average listing price is $31.83 (sweet spot $15–$100). The average incumbent carries 15 reviews — the moat a new listing must climb.