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Black Label Society Shirt

Fail

Demand is soft, at -41.7% this quarter, so Black Label Society Shirt is a Fail.

Flapen Score
40
40 / 100
Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45
Market size
$47K/yr117K searches / yr
90-day growth
-41.7%search demand this quarter
Competition
60%top-5 click share · 9 brands · 26 sellers

Flapen Score

Black Label Society Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Label Society Shirt is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Label Society Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Black Label Society Shirt 117K times last year and spent an estimated $47K. The top 5 brands take 93% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -41.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
117K
Growth, 90 days vs prior 90
-41.7%
Conversion, latest week
1.3%
Market size, estimated
$47Ka year
Top search term
black label society shirt50K searches a year

02 · Price

A sale here is worth $31.83.

Listings sell for $31.83 on average, from $13.84 to $93.32. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $31.83 that is $0 to $3K a year per listing.

Average price
$31.83inside the $15 to $100 sweet spot
Price range
$13.84–$93.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

26% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 16.1% of listings are out of stock. The average listing ranks #234,285 within T-Shirts. It carries 15 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
26%
Prime listings
39%
Out of stock, average day
16.1%
Average rank
#234,285in T-Shirts
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
15per listing
Listings tracked
23

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Black Label Society Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

26

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

60%

Top 20: 96%

Open market

4%

  • Brand 136%
  • Brand 224%
  • Brand 317%
  • Brand 412%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (3 brands, 4%)

Demand

Black Label Society Shirt search demand

Weekly searches over the year. Pick a range.

5K3KMar '26Apr '26Apr '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Black Label Society Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black label society shirt50K/yr
  • black label society62K/yr
  • black label society t shirt6K/yr

Reviews and returns

What reviews say buyers love and hate about Black Label Society Shirt

We read the reviews and the return reasons for every product selling here.

83%of positive reviews mention “Size-Overall”
50%of negative reviews mention “Size-Overall”
1.2%of orders come back
“Also sized a little small”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Black Label Society Shirt questions

Answered from the same tracked data.