Skip to content

Black Hoodie Boys

Fail

Demand is soft, at -46.1% this quarter, so Black Hoodie Boys is a Fail.

Flapen Score
27
27 / 100
Ranks 16,290 of 16,930 Clothing, Shoes & Jewelry niches · −18 vs the category median of 45
Market size
$27K/yr114K searches / yr
90-day growth
-46.1%search demand this quarter
Competition
62%top-5 click share · 13 brands · 93 sellers

Flapen Score

Black Hoodie Boys against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Hoodie Boys is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Hoodie Boys market on Amazon at a glance

Shoppers on Amazon United States searched for Black Hoodie Boys 114K times last year and spent an estimated $27K. The top 5 brands take 86% of clicks. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -46.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
114K
Growth, 90 days vs prior 90
-46.1%
Conversion, latest week
1.2%
Market size, estimated
$27Ka year
Top search term
black hoodie boys49K searches a year

02 · Price

A sale here is worth $19.51.

Listings sell for $19.51 on average, from $11.73 to $48.51. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.51 that is $0 to $2K a year per listing.

Average price
$19.51inside the $15 to $100 sweet spot
Price range
$11.73–$48.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #1,383 within Clothing. It carries 4,146 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
100%
Out of stock, average day
11.5%
Average rank
#1,383in Clothing
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
4,146per listing
Listings tracked
23

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Black Hoodie Boys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

93

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

62%

Top 20: 97%

Open market

11%

  • Brand 152%
  • Brand 219%
  • Brand 38%
  • Brand 43%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (7 brands, 11%)

Demand

Black Hoodie Boys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 7.3× · 8 of 12 months tracked

Search terms

Top Black Hoodie Boys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black hoodie boys49K/yr
  • boys black hoodie34K/yr
  • cool sweatshirts for boys8K/yr
  • black hoodie for boys9K/yr
  • boys graphic hoodie9K/yr
  • black hoodie boys 14-165K/yr

Reviews and returns

What reviews say buyers love and hate about Black Hoodie Boys

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Size-Overall”
78%of negative reviews mention “Size-Overall”
8.2%of orders come back
“Sizing ran small”
A buyer, on “Size-Overall”78% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Black Hoodie Boys questions

Answered from the same tracked data.