Black Full Face Mask

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

+3.2%

Conversion, latest week

4.5%

Market size, estimated

$42Ka year

Peak month

October6.0× the quietest month

Top search term

spandex mask18K searches a year

Listings sell for $9.70 on average, from $5.27 to $23.77. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $9.70 that is $970 to $2K a year per listing.

Average price

$9.70under the $15 to $100 sweet spot

Price range

$5.27–$23.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$970–$2K

Returns

2.9%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #372 within Masks. It carries 3,094 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

2.2%

Average rank

#372in Masks

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

3,094per listing

Listings tracked

36

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months