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Black Fringe Purse

Fail

An estimated 11.4% of orders come back, so Black Fringe Purse is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$69K/yr110K searches / yr
90-day growth
-5.0%search demand this quarter
Competition
32%top-5 click share · 28 brands · 33 sellers

Flapen Score

Black Fringe Purse against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Fringe Purse is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Fringe Purse market on Amazon at a glance

Shoppers on Amazon United States searched for Black Fringe Purse 110K times last year and spent an estimated $69K. The top 5 brands take 48% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
110K
Growth, 90 days vs prior 90
-5.0%
Conversion, latest week
1.5%
Market size, estimated
$69Ka year
Top search term
black fringe purse33K searches a year

02 · Price

A sale here is worth $42.45.

Listings sell for $42.45 on average, from $16.63 to $371.56. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $42.45 that is $0 to $4K a year per listing.

Average price
$42.45inside the $15 to $100 sweet spot
Price range
$16.63–$371.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
11.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #1,485 within Crossbody Bags. It carries 382 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#1,485in Crossbody Bags
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
382per listing
Listings tracked
56

04 · Newcomers

2 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
2Amazon's first-year sales bar
Average brand age
31 months

Products

Top Black Fringe Purse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

28 falling

Sellers

33

Top-5 brand share

48%

Top 20: 93%

Top-5 click share

32%

Top 20: 65%

Open market

45%

  • Brand 117%
  • Brand 28%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Black Fringe Purse search demand

Weekly searches over the year. Pick a range.

3K2KApr '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Black Fringe Purse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black fringe purse33K/yr
  • fringe shoulder bag9K/yr
  • tassel bag7K/yr
  • suede fringe purse18K/yr
  • white fringe purse7K/yr
  • red fringe purse7K/yr
  • suede fringe bag7K/yr
  • black fringe bag6K/yr
  • fringe tote bag6K/yr
  • fringe hobo bag6K/yr

Reviews and returns

What reviews say buyers love and hate about Black Fringe Purse

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
11.4%of orders come back
“just a little bit big for me”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Fringe Purse questions

Answered from the same tracked data.