Black Eye Mask

Shoppers searched for this 662K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $268K a year.

Searches, last 12 months

662K

Growth, 90 days vs prior 90

+1.9%

Conversion, latest week

2.0%

Market size, estimated

$268Ka year

Peak month

September21.6× the quietest month

Top search term

incredibles costume184K searches a year

Listings sell for $19.97 on average, from $4.27 to $61.17. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $19.97 that is $5K to $10K a year per listing.

Average price

$19.97inside the $15 to $100 sweet spot

Price range

$4.27–$61.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

2.4%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #7,889 within Baby. It carries 3,380 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

94%

Out of stock, average day

12.3%

Average rank

#7,889in Baby

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

3,380per listing

Listings tracked

54

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

47 months