Black Dress for Kids

Shoppers searched for this 384K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +39.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months

384K

Growth, 90 days vs prior 90

+39.7%

Conversion, latest week

1.5%

Market size, estimated

$125Ka year

Peak month

May2.6× the quietest month

Top search term

black and white dress for girls53K searches a year

Listings sell for $21.10 on average, from $6.89 to $55.13. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $21.10 that is $0 to $2K a year per listing.

Average price

$21.10inside the $15 to $100 sweet spot

Price range

$6.89–$55.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

14.2%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #349 within Dresses. It carries 768 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

3.8%

Average rank

#349in Dresses

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

768per listing

Listings tracked

466

177 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

177

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months