Is black crewneck sweatshirt women profitable to sell on Amazon United States?

The niche generates $33K/yr across 100 tracked products. 1 of 18 products launched in the last 360 days are still selling. 90-day search growth is -57.2%. Flapen's verdict: Skip it (38/100).

How competitive is the black crewneck sweatshirt women niche?

31 brands and 70 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 72% of demand.

What do buyers complain about in black crewneck sweatshirt women?

Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 9.2% — above our launch gate.

When does demand for black crewneck sweatshirt women peak?

Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 6.0× the quietest.

What does it cost to enter the black crewneck sweatshirt women niche?

Listings span $6.92–$37.27; the average listing price is $18.07 (sweet spot $15–$100). The average incumbent carries 12,815 reviews — the moat a new listing must climb.

black crewneck sweatshirt women

Skip it

Soft demand (-57.2% this quarter) — this niche doesn't clear our bar today.

Competition

Great21%

top-5 click share — an open shelf

Avg price

Great$18.07

avg listing price — sweet spot $15–$100

Price range

Good$6.92–$37.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Review moat

Bad12,815.26

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Returns

Bad9.2%

return rate — above 5% kills the launch gate

Market size

Bad$33K

$33K/yr · 221K searches

Growth

Bad-57.2%

90-day search growth — must beat 0% to launch

Signals High Returns

According to Flapen's Amazon United States niche tracking, black crewneck sweatshirt women is a $33K/yr Amazon United States market (221K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

black crewneck sweatshirt women market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $45K–$54K; units × avg price
Conversion rate: 0.8%
Avg BSR: #264
Page quality: 0%
Prime: 99%
Sponsored: 89%
Out of stock: 2.9%
Avg brand age: 32 months
Avg seller age: 154 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

31 rising

Sellers

Top-5 brand share

72%

Top 20: 94%

Top-5 click share

21%

Top 20: 53%

Open market

24%

Amazon Essentials35%
Hanes20%
RUMIA7%
Naprzsnza5%
Trendy Queen4%
Gildan4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -57.2% search growth over the last 90 days.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 6.0×

Open Trend

Top black crewneck sweatshirt women search terms

black crewneck sweatshirt women40K/yr -63.5%1.1% conv.
black pullover women20K/yr -28.6%0.6% conv.
hanes sweatshirts for women26K/yr -46.0%0.2% conv.
black sweatshirt for women21K/yr -60.4%0.7% conv.
black crew neck sweatshirt women12K/yr -46.6%1.8% conv.
hanes womens sweatshirts15K/yr -64.9%0.2% conv.
womens black crewneck sweatshirt12K/yr -66.4%1.5% conv.
hanes women sweatshirt12K/yr -52.8%0.2% conv.
hanes ecosmart sweatshirt women7K/yr -58.5%0.4% conv.
black sweatshirt womens9K/yr -53.3%1.5% conv.

All search terms

Top black crewneck sweatshirt women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Hanes Womens Originals Sweatshirt Crewneck For Heavyweight Fleece Black Large US

Hanes$15.744.1★1,721 rev

Amazon Essentials Womens Fleece Crewneck Long Sleeve Pullover Sweatshirt (Available in Plus Size) Blue Medium

Amazon Essentials$13.354.3★19,820 rev

Amazon Essentials Womens Relaxed-Fit Crewneck Pullover Long-Sleeve Sweatshirt Black Medium

Amazon Essentials$16.644.3★822 rev

Amazon Essentials Womens Relaxed-Fit Crewneck Pullover Long-Sleeve Sweatshirt Black Small

Amazon Essentials$16.114.3★822 rev

Amazon Essentials Womens Relaxed-Fit Crewneck Pullover Long-Sleeve Sweatshirt Black X-Small

Amazon Essentials$16.294.3★822 rev

Newest

by launch date

Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black Medium

Amazon Essentials$18.5089 rev

2mo ago

Naprzsnza Classic Crewneck Sweatshirts for Women - Relaxed Fit Soft Comfortable Pullover with Ribbed Cuffs and Hem (Black L)

Naprzsnza$20.6271 rev

9mo ago

Naprzsnza Classic Crewneck Sweatshirts for Women - Relaxed Fit Soft Comfortable Pullover with Ribbed Cuffs and Hem (Black M)

Naprzsnza$20.5271 rev

9mo ago

RUMIA Sweatshirt for Women Long Sleeve Crewneck Loose Fit T Shirts Tops for Women 2025 Fashion Fall Black XLarge

RUMIA$15.353,222 rev

10mo ago

RUMIA Sweatshirt for Women Crewneck Sweaters Pullover Tops 2025 Fashion Outfits Tops for Women Winter Clothing Fall Clothes Blue Large

RUMIA$12.803,222 rev

10mo ago

What buyers say about black crewneck sweatshirt women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall15%

“Fits great and is soft”

Soft Feel12%

“Soft and reliable”

Comfort-Overall11%

“Extremely comfortable”

Quality-Overall10%

“The quality of this sweatshirt is very good”

Weight Light6%

“Lightweight comfort”

Value For Money5%

“WORTH THE PRICE”

Warmth5%

“Cozy and warm”

Material Quality5%

“The material is comfortable”

Color4%

“Colors are so pretty”

Advertised Vs Actual Product2%

“it was exactly what I needed”

What buyers complain about

Size-Overall25%

“Short in length”

Material Quality6%

“not good material”

Quality-Overall6%

“Low quality”

Thickness6%

“It is on the thin side”

Sleeve Fit3%

“It's just that the sleeves are way too short for me”

Shrinkage Resistance2%

“It shrank in length”

Pilling/Linting2%

“Pills way too easily”

Arm Fit2%

“It is tight in arm holes”

Thin2%

“Thin material”

Wrinkles1%

“Wrinkles”

Top return reasons

Size-Overall51%

Thin8%

Material Quality8%

Sleeve Fit5%

Length4%

Chest Fit3%

Waist Fit2%