Black Canvas Backpack

Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +44.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

224K

Growth, 90 days vs prior 90

+44.9%

Conversion, latest week

1.1%

Market size, estimated

$72Ka year

Top search term

jansport superbreak plus17K searches a year

Listings sell for $28.80 on average, from $14.14 to $51.89. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $28.80 that is $7K to $14K a year per listing.

Average price

$28.80inside the $15 to $100 sweet spot

Price range

$14.14–$51.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

4.5%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #228 within Backpacks. It carries 11,411 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#228in Backpacks

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

11,411per listing

Listings tracked

29

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months