Black Cane
MaybeThe top 5 brands take only 39% of clicks. But shoppers spend an estimated $28K a year here, so Black Cane is a Maybe.
- Flapen Score
- 56 / 100Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 4556
- Market size
- $28K/yr39K searches / yr
- 90-day growth
- +9.7%search demand this quarter
- Competition
- 33%top-5 click share · 34 brands · 87 sellers
Flapen Score
Black Cane against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Cane is stronger. Inside it, weaker.
Market
The Black Cane market on Amazon at a glance
Shoppers on Amazon United States searched for Black Cane 39K times last year and spent an estimated $28K. The top 5 brands take 39% of clicks. Demand peaks in Oct–Nov. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 3.7% of those searches ended in a purchase.
Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.
- Searches, last 12 months
- 39K
- Growth, 90 days vs prior 90
- +9.7%
- Conversion, latest week
- 3.7%
- Market size, estimated
- $28Ka year
- Peak month
- October4.5× the quietest month
- Top search term
- black cane29K searches a year
02 · Price
A sale here is worth $19.02.
Listings sell for $19.02 on average, from $6.80 to $39.59. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $19.02 that is $0 to $2K a year per listing.
- Average price
- $19.02inside the $15 to $100 sweet spot
- Price range
- $6.80–$39.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #1,010 within Props. It carries 3,039 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 96%
- Out of stock, average day
- 6.9%
- Average rank
- #1,010in Props
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 3,039per listing
- Listings tracked
- 46
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Black Cane products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
34 falling
Sellers
87
Top-5 brand share
39%
Top 20: 88%
Top-5 click share
33%
Top 20: 78%
Open market
56%
- Brand 111%
- Brand 29%
- Brand 37%
- Brand 46%
- Brand 56%
- Brand 66%
Demand
Black Cane search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 4.5×
Search terms
Top Black Cane search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- black cane29K/yr
- black walking cane6K/yr
- black walking stick4K/yr
Reviews and returns
What reviews say buyers love and hate about Black Cane
We read the reviews and the return reasons for every product selling here.
“Not strong”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Cane questions
Answered from the same tracked data.









