Black Bucket Hat

Shoppers searched for this 858K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +125.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $300K a year.

Searches, last 12 months

858K

Growth, 90 days vs prior 90

+125.9%

Conversion, latest week

1.6%

Market size, estimated

$300Ka year

Top search term

golf bucket hat111K searches a year

Listings sell for $22.52 on average, from $6.57 to $57.35. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $22.52 that is $2K to $6K a year per listing.

Average price

$22.52inside the $15 to $100 sweet spot

Price range

$6.57–$57.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

6.2%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #3,355 within Sun Hats. It carries 3,351 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

95%

Out of stock, average day

1.2%

Average rank

#3,355in Sun Hats

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

3,351per listing

Listings tracked

76

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

3Amazon's first-year sales bar

Average brand age

42 months