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Black Boots Cheap

Fail

Demand is soft, at -62.9% this quarter, so Black Boots Cheap is a Fail.

Flapen Score
45
45 / 100
Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median
Market size
$28K/yr169K searches / yr
90-day growth
-62.9%search demand this quarter
Competition
13%top-5 click share · 62 brands · 80 sellers

Flapen Score

Black Boots Cheap against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Boots Cheap is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Boots Cheap market on Amazon at a glance

Shoppers on Amazon United States searched for Black Boots Cheap 169K times last year and spent an estimated $28K. The top 5 brands take 43% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -62.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
169K
Growth, 90 days vs prior 90
-62.9%
Conversion, latest week
0.4%
Market size, estimated
$28Ka year
Top search term
black boots cheap23K searches a year

02 · Price

A sale here is worth $41.40.

Listings sell for $41.40 on average, from $18.45 to $65.68. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $41.40 that is $0 to $4K a year per listing.

Average price
$41.40inside the $15 to $100 sweet spot
Price range
$18.45–$65.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
20.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #300 within Boots. It carries 1,499 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
13.7%
Average rank
#300in Boots
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
1,499per listing
Listings tracked
173

04 · Newcomers

1 of last year's 48 launches cleared the first-year sales bar.

48 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
48
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Black Boots Cheap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 13% of clicks. An open shelf where new products get seen.

Brands

62 rising

Sellers

80

Top-5 brand share

43%

Top 20: 74%

Top-5 click share

13%

Top 20: 31%

Open market

54%

  • Brand 120%
  • Brand 211%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Black Boots Cheap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 5.1× · 7 of 12 months tracked

Search terms

Top Black Boots Cheap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black boots cheap23K/yr
  • black knee high boots no heel12K/yr
  • black boots knee high no heel11K/yr
  • low heel black boots for women13K/yr
  • low heel black boots13K/yr
  • black boots calf5K/yr
  • black low heel boots for women12K/yr
  • black boots 2 inch heel7K/yr
  • black boots no heel for women8K/yr
  • black comfortable boots for women6K/yr

Reviews and returns

What reviews say buyers love and hate about Black Boots Cheap

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Comfort-Overall”
20%of negative reviews mention “Size-Overall”
20.3%of orders come back
“Not a fit”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Boots Cheap questions

Answered from the same tracked data.