Black Bob Wig
MaybeThe top 5 brands take only 39% of clicks. But an estimated 9.4% of orders come back, so Black Bob Wig is a Maybe.
- Flapen Score
- 58 / 100Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 4558
- Market size
- $256K/yr490K searches / yr
- 90-day growth
- -15.6%search demand this quarter
- Competition
- 21%top-5 click share · 64 brands · 70 sellers
Flapen Score
Black Bob Wig against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Bob Wig is stronger. Inside it, weaker.
Market
The Black Bob Wig market on Amazon at a glance
Shoppers on Amazon United States searched for Black Bob Wig 490K times last year and spent an estimated $256K. The top 5 brands take 39% of clicks. Demand peaks in Oct–Nov. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 490K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $256K a year.
- Searches, last 12 months
- 490K
- Growth, 90 days vs prior 90
- -15.6%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $256Ka year
- Peak month
- October5.8× the quietest month
- Top search term
- black bob wig184K searches a year
02 · Price
A sale here is worth $26.43.
Listings sell for $26.43 on average, from $8.94 to $87.75. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $26.43 that is $3K to $7K a year per listing.
- Average price
- $26.43inside the $15 to $100 sweet spot
- Price range
- $8.94–$87.75
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 9.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #581 within Wigs. It carries 1,144 reviews at 3.96 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 3.2%
- Average rank
- #581in Wigs
- Average rating
- 3.96 starsAmazon United States average 4.42 stars
- Average reviews
- 1,144per listing
- Listings tracked
- 99
04 · Newcomers
2 of last year's 26 launches cleared the first-year sales bar.
26 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 26
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Black Bob Wig products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
64 falling
Sellers
70
Top-5 brand share
39%
Top 20: 69%
Top-5 click share
21%
Top 20: 50%
Open market
57%
- Brand 111%
- Brand 29%
- Brand 38%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Black Bob Wig search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 5.8×
Search terms
Top Black Bob Wig search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- black bob wig184K/yr
- bob wig with bangs78K/yr
- colorful bob wigs28K/yr
- colored bob wigs20K/yr
- bob wigs colorful19K/yr
- short wig with bangs24K/yr
- short wigs with bangs13K/yr
- wigs for women bob11K/yr
- bob wigs with bangs10K/yr
- short bob wigs for women7K/yr
Reviews and returns
What reviews say buyers love and hate about Black Bob Wig
We read the reviews and the return reasons for every product selling here.
“Thin wig”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Bob Wig questions
Answered from the same tracked data.