Is black and red plaid pajama pants profitable to sell on Amazon United States?

The niche generates $0/yr across 117 tracked products. 5 of 39 products launched in the last 360 days are still selling. 90-day search growth is -33.0%. Flapen's verdict: Skip it (39/100).

How competitive is the black and red plaid pajama pants niche?

39 brands and 45 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 67% of demand.

What do buyers complain about in black and red plaid pajama pants?

Top complaints mined from reviews: Size-Overall, Shrinkage Resistance, Quality-Overall. The return rate is 8.8% — above our launch gate.

When does demand for black and red plaid pajama pants peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 29.0× the quietest.

What does it cost to enter the black and red plaid pajama pants niche?

Listings span $8.98–$51.17; the average listing price is $22.20 (sweet spot $15–$100). The average incumbent carries 3,309 reviews — the moat a new listing must climb.

black and red plaid pajama pants

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Competition

Incredible19%

top-5 click share — an open shelf

Avg price

Great$22.20

avg listing price — sweet spot $15–$100

Price range

Great$8.98–$51.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,308.53

avg incumbent reviews — the moat a new listing must climb

Returns

Bad8.8%

return rate — above 5% kills the launch gate

Growth

Bad-33.0%

90-day search growth — must beat 0% to launch

Market size

Bad$0

$0/yr · 329K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon United States niche tracking, black and red plaid pajama pants is a $0/yr Amazon United States market (329K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

black and red plaid pajama pants market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $33K–$44K; units × avg price
Conversion rate: 0.0%
Avg BSR: #631
Page quality: 0%
Prime: 99%
Sponsored: 87%
Out of stock: 11.2%
Avg brand age: 31 months
Avg seller age: 183 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

39 rising

Sellers

Top-5 brand share

67%

Top 20: 91%

Top-5 click share

19%

Top 20: 45%

Open market

30%

Ekouaer26%
Verdusa14%
Just Love9%
Flygo9%
ANRABESS8%
Gihuo3%

Demand & seasonality

Weekly Amazon search volume, last 81 weeks — -33.0% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 29.0×

Open Trend

Top black and red plaid pajama pants search terms

plaid pajamas55K/yr -29.6%0.2% conv.
plaid pjs24K/yr -11.6%0.1% conv.
plaid pajama set23K/yr -27.1%0.0% conv.
plaid pajamas women32K/yr -41.7%0.4% conv.
plaid pjs for women15K/yr -28.9%0.1% conv.
womens plaid pajamas16K/yr -41.0%0.3% conv.
plaid pj set9K/yr -12.3%0.0% conv.
buffalo plaid pajamas31K/yr -56.1%0.3% conv.
red plaid pajamas19K/yr -51.9%0.5% conv.
red plaid pjs5K/yr -36.4%0.0% conv.

All search terms

Top black and red plaid pajama pants products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Verdusa Womens Plaid 2 Piece Cute Pajama Sets Short Sleeve Button Down Shirts with Shorts Loungewear Pink Medium

Verdusa$23.924.4★75 rev

Verdusa Womens Plaid 2 Piece Cute Pajama Sets Short Sleeve Button Down Shirts with Shorts Loungewear Green Medium

Verdusa$24.634.4★75 rev

Just Love Womens Buffalo Plaid Pajama Pants 100% Cotton Jersey Knit Sleep and Lounge PJ Bottoms Red Black X-Large

Just Love$12.044.0★35,675 rev

Ekouaer Pajama Sets for Women Short Sleeve Pj Set V Neck Sleepwear Chest Pocket with Long Pants Casual Loose Loungewear Black Plaid L

Ekouaer$22.164.6★2,595 rev

Ekouaer Womens Pajama Sets 2 Piece Cotton Plaid Pjs Long Sleeve Sleepwear Button Down Lounge Set with Pockets

Ekouaer$18.274.3★435 rev

Newest

by launch date

IHU Girls Pajama Pants Soft Cute Print Plaid Pattern PJ Bottoms Kids Lounge Sleep Pants Sleepwear with Pockets Black and Red Buffalo Plaid 10-12 Years

IHU$12.2939 rev

4mo ago

Ekouaer Two Piece Sets for Women Summer Y2K Shirt and Shorts Beach Vacation Cruise Outfits Travel Sweatsuits Lounge Set Green White Plaid M

Ekouaer$14.3381 rev

7mo ago

HEARTNICE Womens Plaid Pajama Set Soft & Cozy Long Sleeve Button-Down Sleepwear(Pink Brown Plaid M)

HEARTNICE$25.8920 rev

8mo ago

ANRABESS Boxer Shorts for Women Gingham Plaid Elastic Waist Ruffle Perfect for Lounge Pajama&Sleep Cute Casual Summer Bottoms Red White Plaid Small

ANRABESS$10.61738 rev

9mo ago

Gihuo Gingham Pajama Set for Women 2 Piece Plaid Cotton Button Down Top and Pants Pjs Ruffle Lounge set Sleepwear (Red-M)

Gihuo$27.9449 rev

11mo ago

What buyers say about black and red plaid pajama pants

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall25%

“So comfortable”

Size-Overall17%

“Fit great”

Soft Feel10%

“Nice and soft”

Quality-Overall7%

“Good Quality”

Color4%

“The colors are pretty”

Material Quality3%

“Soft material”

Warmth3%

“Plush and warm, kids will love these PJs”

Value For Money3%

“For the price”

Pockets/Compartments3%

“The pockets are great”

Advertised Vs Actual Product1%

“Looks like the picture”

What buyers complain about

Size-Overall27%

“Little big”

Shrinkage Resistance7%

“shrunk so much”

Quality-Overall4%

“Poor quality”

Material Quality4%

“The material is super cheap”

Hard Feel2%

“not soft”

Stretchability/Expandability/Elasticity2%

“Have No Stretch at All”

Thickness2%

“The material is thinner than similar pajama pants”

Gap/Hole2%

“Arrived with hole in the seam”

Comfort-Overall2%

“very uncomfortable”

Thin1%

“Theyre pretty thin”

Top return reasons

Size-Overall52%

Waist Fit10%

Length9%

Material Quality6%

Thigh Fit4%

Hip Fit3%

Inseam Fit2%

Shape/Style2%

Color2%

Thin2%

Common questions

Is black and red plaid pajama pants profitable to sell on Amazon United States?: The niche generates $0/yr across 117 tracked products. 5 of 39 products launched in the last 360 days are still selling. 90-day search growth is -33.0%. Flapen's verdict: Skip it (39/100).
How competitive is the black and red plaid pajama pants niche?: 39 brands and 45 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in black and red plaid pajama pants?: Top complaints mined from reviews: Size-Overall, Shrinkage Resistance, Quality-Overall. The return rate is 8.8% — above our launch gate.
When does demand for black and red plaid pajama pants peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 29.0× the quietest.
What does it cost to enter the black and red plaid pajama pants niche?: Listings span $8.98–$51.17; the average listing price is $22.20 (sweet spot $15–$100). The average incumbent carries 3,309 reviews — the moat a new listing must climb.