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Black and Gold Tie

Fail

An estimated 9.3% of orders come back, so Black and Gold Tie is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$76K/yr112K searches / yr
90-day growth
+10.1%search demand this quarter
Competition
39%top-5 click share · 12 brands · 18 sellers

Flapen Score

Black and Gold Tie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black and Gold Tie is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black and Gold Tie market on Amazon at a glance

Shoppers on Amazon United States searched for Black and Gold Tie 112K times last year and spent an estimated $76K. The top 5 brands take 86% of clicks. Demand peaks in Apr–Sep–Oct. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months
112K
Growth, 90 days vs prior 90
+10.1%
Conversion, latest week
4.1%
Market size, estimated
$76Ka year
Peak month
September2.8× the quietest month
Top search term
black and gold tie56K searches a year

02 · Price

A sale here is worth $16.70.

Listings sell for $16.70 on average, from $9.85 to $39.10. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $16.70 that is $0 to $2K a year per listing.

Average price
$16.70inside the $15 to $100 sweet spot
Price range
$9.85–$39.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
9.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #72 within Ties, Cummerbunds & Pocket Squares. It carries 3,379 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.1%
Average rank
#72in Ties, Cummerbunds & Pocket Squares
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
3,379per listing
Listings tracked
37

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
58 months

Products

Top Black and Gold Tie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

12 falling

Sellers

18

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

39%

Top 20: 87%

Open market

10%

  • Brand 125%
  • Brand 225%
  • Brand 325%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (6 brands, 10%)

Demand

Black and Gold Tie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Sep, Oct · busiest ÷ quietest = 2.8×

Search terms

Top Black and Gold Tie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black and gold tie56K/yr
  • black and gold ties for men23K/yr
  • gold and black tie14K/yr
  • mens black and gold tie8K/yr
  • black gold tie6K/yr
  • gold and black ties for men5K/yr

Reviews and returns

What reviews say buyers love and hate about Black and Gold Tie

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Material Quality”
9.3%of orders come back
“Not 100 silk, polyester blend”
A buyer, on “Material Quality”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Black and Gold Tie questions

Answered from the same tracked data.