Black and Gold Earrings

Shoppers searched for this 342K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $121K a year.

Searches, last 12 months

342K

Growth, 90 days vs prior 90

-15.4%

Conversion, latest week

2.4%

Market size, estimated

$121Ka year

Peak month

October1.9× the quietest month

Top search term

black and gold earrings145K searches a year

Listings sell for $14.96 on average, from $4.97 to $83.61. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $14.96 that is $0 to $1K a year per listing.

Average price

$14.96under the $15 to $100 sweet spot

Price range

$4.97–$83.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

5.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #2,019 within Earrings. It carries 561 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

6.5%

Average rank

#2,019in Earrings

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

561per listing

Listings tracked

38

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months