Birthday Jewelry for Women

Shoppers searched for this 7.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.9M a year.

Searches, last 12 months

7.6M

Growth, 90 days vs prior 90

+11.1%

Conversion, latest week

0.9%

Market size, estimated

$6.9Ma year

Peak month

December2.9× the quietest month

Top search term

swarovski2.3M searches a year

Listings sell for $107.57 on average, from $9.50 to $245.02. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At $107.57 that is $161K to $215K a year per listing.

Average price

$107.57above the $15 to $100 sweet spot

Price range

$9.50–$245.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

$161K–$215K

Returns

5.1%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #565 within Chains. It carries 1,000 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#565in Chains

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

1,000per listing

Listings tracked

12

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months