Birkenstock Boston

Shoppers searched for this 414K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +40.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months

414K

Growth, 90 days vs prior 90

+40.4%

Conversion, latest week

0.5%

Market size, estimated

$106Ka year

Peak month

December10.4× the quietest month

Top search term

birkenstock boston men110K searches a year

Listings sell for $55.90 on average, from $18.44 to $153.74. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $55.90 that is $0 to $6K a year per listing.

Average price

$55.90inside the $15 to $100 sweet spot

Price range

$18.44–$153.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

12.3%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #524 within Shoes. It carries 2,546 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

97%

Out of stock, average day

3.7%

Average rank

#524in Shoes

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

2,546per listing

Listings tracked

33

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

51 months