Billabong Swimsuits for Women

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +53.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $132K a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

+53.9%

Conversion, latest week

0.3%

Market size, estimated

$132Ka year

Peak month

July3.8× the quietest month

Top search term

billabong322K searches a year

Listings sell for $33.17 on average, from $10.99 to $75.56. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $33.17 that is $3K to $8K a year per listing.

Average price

$33.17inside the $15 to $100 sweet spot

Price range

$10.99–$75.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

6.7%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 15.1% of listings are out of stock. The average listing ranks #1,808 within Backpacks. It carries 1,015 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

87%

Out of stock, average day

15.1%

Average rank

#1,808in Backpacks

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

1,015per listing

Listings tracked

86

45 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

45

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months