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52

billabong swim trunks men

Worth a look

Shows a fragmented shelf (top 5 take 7% of clicks), but weak search conversion (0.5%) keeps it on the watch list.

Market size 10Growth 79Conversion 7Competition 98Returns 15Price range 72Avg price 95Brand share 81Review moat 37Quality gap 38

Competition

Incredible7%

top-5 click share — an open shelf

Avg price

Incredible$28.55

avg listing price — sweet spot $15–$100

Brand share

Great54%

top-5 brand share — no brand owns this niche

Growth

Great+71.1%

90-day search growth — must beat 0% to launch

Price range

Good$9.32–$127.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,828.11

avg incumbent reviews — the moat a new listing must climb

Returns

Bad7.9%

return rate — above 5% kills the launch gate

Market size

Bad$41K

$41K/yr · 260K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, billabong swim trunks men is a $41K/yr Amazon United States market (260K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 52/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

billabong swim trunks men market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$36K–$43K
units × avg price
Conversion rate
0.5%
Avg BSR
#137
Page quality
0%
Prime
99%
Sponsored
94%
Out of stock
6.7%
Avg brand age
-117 months
Avg seller age
158 days

Competition & brand share

Clicks spread well past the top 5 (7% combined) — an open shelf where new products get seen.

Brands

60 rising

Sellers

108

Top-5 brand share

54%

Top 20: 86%

Top-5 click share

7%

Top 20: 22%

Open market

52%

  • maamgic18%
  • Quiksilver12%
  • COOFANDY6%
  • O'NEILL5%
  • Billabong4%
  • Sixfish3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +71.1% search growth over the last 90 days.
10K6KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 6.3×

Top billabong swim trunks men search terms

  • billabong swim trunks men34K/yr
  • oneill swim trunks men24K/yr
  • birdwell beach britches mens20K/yr
  • green swim trunks men23K/yr
  • long board shorts for men17K/yr
  • mens 4 inch swim trunks16K/yr
  • mens long board shorts13K/yr
  • mens green swim trunks16K/yr
  • mens swim trunks 4 inch11K/yr
  • 4 inch swim trunks men9K/yr
All search terms

Top billabong swim trunks men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$4092%$8183%$1K4%$2K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about billabong swim trunks men

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall34%

“Excellent Fit”

Quality-Overall12%

“Decent quality”

Comfort-Overall11%

“Extremely comfortable”

Value For Money5%

“Best price”

Material Quality4%

“Very comfortable material”

Color4%

“The colors are vibrant”

Quick Drying3%

“They dry quickly”

Pockets/Compartments3%

“Nice pockets”

Advertised Vs Actual Product3%

“As described”

Shape/Style2%

“stylish they are”

What buyers complain about

Size-Overall26%

“Runs a little small”

Quality-Overall7%

“the quality now feels cheap”

Pockets/Compartments3%

“No back pockets”

Material Quality3%

“Not seersucker material at all”

Thickness3%

“very thin”

Durability3%

“Falling apart after only a few times wearing it”

Advertised Vs Actual Product3%

“FALSE ADVERTISEMENT”

Stretchability/Expandability/Elasticity2%

“Failed elastic”

Lining Quality2%

“I dont love the mesh liner”

Color2%

“Fade to black”

Top return reasons

Size-Overall57%
Length11%
Waist Fit10%
Hip Fit4%
Color3%
Advertised Vs Actual Product3%
Material Quality3%
Thigh Fit2%
Shape/Style1%
Thin1%

Common questions

Is billabong swim trunks men profitable to sell on Amazon United States?
The niche generates $41K/yr across 340 tracked products. 19 of 62 products launched in the last 360 days are still selling. 90-day search growth is +71.1%. Flapen's verdict: Worth a look (52/100).
How competitive is the billabong swim trunks men niche?
60 brands and 108 sellers compete. The top 5 products take 7% of clicks and top 5 brands hold 54% of demand.
What do buyers complain about in billabong swim trunks men?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Pockets/Compartments. The return rate is 7.9% — above our launch gate.
When does demand for billabong swim trunks men peak?
Demand peaks in Jun–Jul; the busiest month runs 6.3× the quietest.
What does it cost to enter the billabong swim trunks men niche?
Listings span $9.32–$127.16; the average listing price is $28.55 (sweet spot $15–$100). The average incumbent carries 2,828 reviews — the moat a new listing must climb.