Big Sister Gift

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $712K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-10.5%

Conversion, latest week

3.5%

Market size, estimated

$712Ka year

Peak month

May1.4× the quietest month

Top search term

big sister gift522K searches a year

Listings sell for $14.71 on average, from $8.05 to $22.68. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $14.71 that is $29K to $37K a year per listing.

Average price

$14.71under the $15 to $100 sweet spot

Price range

$8.05–$22.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

2,000–2,500

Revenue per listing a year

$29K–$37K

Returns

2.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #569 within Baby Girls. It carries 1,046 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.6%

Average rank

#569in Baby Girls

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

1,046per listing

Listings tracked

15

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months