Big Brother Gift

Shoppers searched for this 658K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $315K a year.

Searches, last 12 months

658K

Growth, 90 days vs prior 90

-10.6%

Conversion, latest week

2.9%

Market size, estimated

$315Ka year

Peak month

December1.2× the quietest month

Top search term

big brother gift315K searches a year

Listings sell for $16.27 on average, from $5.90 to $32.11. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $16.27 that is $4K to $8K a year per listing.

Average price

$16.27inside the $15 to $100 sweet spot

Price range

$5.90–$32.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

2.1%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #1,043 within Baby Boys. It carries 755 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#1,043in Baby Boys

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

755per listing

Listings tracked

46

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months