better call saul merchandise
Skip itA small market ($17K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.44avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Review moat
Great334.53avg incumbent reviews — the moat a new listing must climb
Price range
Great$4.92–$67.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-23.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$17K$17K/yr · 67K searches
According to Flapen's Amazon United States niche tracking, better call saul merchandise is a $17K/yr Amazon United States market (67K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Dec. Verdict: Skip it — 45/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
better call saul merchandise market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $31K–$37K
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #69,405
- Page quality
- 0%
- Prime
- 65%
- Sponsored
- 70%
- Out of stock
- 0.3%
- Avg brand age
- 57 months
- Avg seller age
- 173 days
Competition & brand share
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.Brands
25 rising
Sellers
31
Top-5 brand share
68%
Top 20: 97%
Top-5 click share
40%
Top 20: 80%
Open market
28%
- City Shirts42%
- TeesAndTankYou11%
- Popfunk6%
- Breaking Bad Store4%
- BeeGeeTees4%
- Royal Bobbles4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.3% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 4.0×
Top better call saul merchandise search terms
- better call saul merch35K/yr
- saul goodman13K/yr
- university of american samoa law school6K/yr
- better call saul merchandise6K/yr
- american samoa law school4K/yr
- university of american samoa4K/yr
Top better call saul merchandise products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
City Shirts University of American Samoa Law School DT Novelty Crewneck Sweatshirt (Large Sports Gray)
City Shirts$24.744.7★369 rev
City Shirts University of American Samoa Law School DT Novelty Crewneck Sweatshirt (Medium Sports Gray)
City Shirts$27.794.7★369 rev
City Shirts University of American Samoa Law School DT Sweatshirt Hoodie (Large Sport Gray)
City Shirts$28.904.7★283 rev
City Shirts University of American Samoa Law School DT Adult T-Shirt (XL Sports Gray)
City Shirts$20.044.6★323 rev
Popfunk Breaking Bad Los Pollos T-Shirt & Stickers - 2XL Gray
Popfunk$19.494.7★2,004 rev
Newest
by launch date
Breaking Bad Saul Goodman Colorful Ad Collage TV Show T-Shirt
Breaking Bad Store$19.3512 rev
University of American Samoa Law School Baseball Cap Golf Dad Hat Adjustable Original Classic Red
Generic$9.660 rev
Breaking Bad Los Pollos Hermanos Albuquerque Retro Ad TV T-Shirt
Breaking Bad$18.8258 rev
WXQZHF Mens Saul Alvarez Canelo T-ShirtSmall
WXQZHF$27.3319 rev
Banger - Better Call Saul! Billboard Image Breaking Bad Saul Goodman Motivational Inspirational Office Gym Dorm Wall Decor Design on a 3X5 Feet Flag with 4 Grommets for Easy Hanging. Authentic BANGER FLAG.
Banger Flags$20.4527 rev
Trending
90-day click momentumWXQZHF Mens Saul Alvarez Canelo T-ShirtSmall
WXQZHF$27.334.2★
TeesAndTankYou University of American Samoa Law School Sweatshirt Unisex X-Large Grey
TeesAndTankYou$32.784.7★
University of American Samoa Law School Beer Holder Tailgate Hoodie Sweatshirt Unisex Medium Oxford
TeesAndTankYou$49.984.9★
Popfunk Breaking Bad Los Pollos T-Shirt & Stickers - 2XL Gray
Popfunk$19.494.7★
City Shirts University of American Samoa Law School DT Adult T-Shirt Tee (XX Large Sports Grey)
City Shirts$18.684.6★
What buyers say about better call saul merchandise
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality and fits true to size”
“fit is accurate”
“Great product, great price”
“This saved my husbands first Fathers Day gift”
“The Apron material is fine”
“Luckily, the pieces on top kept it together very well”
“Just as described”
“Great looking graphic”
“Son enjoyed it”
“Lots of pockets”
What buyers complain about
“Almost impossible to put together”
“Cheap worthless product”
“longevity isn't there”
“it's bigger than I imagined”
“A little stiff”
“Order size up because it shrinks”
“Only gripe is the top piece is so difficult to keep into place”
“I don't think it's dryer friendly”
“Its fabric could not withstand the first wash though”
“Also, instruction manual is not laid out well”
Top return reasons
Common questions
- Is better call saul merchandise profitable to sell on Amazon United States?
- The niche generates $17K/yr across 43 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -23.3%. Flapen's verdict: Skip it (45/100).
- How competitive is the better call saul merchandise niche?
- 25 brands and 31 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in better call saul merchandise?
- Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Durability. The return rate is 1.3%.
- When does demand for better call saul merchandise peak?
- Demand peaks in Dec; the busiest month runs 4.0× the quietest.
- What does it cost to enter the better call saul merchandise niche?
- Listings span $4.92–$67.29; the average listing price is $24.44 (sweet spot $15–$100). The average incumbent carries 335 reviews — the moat a new listing must climb.