Belts for Women

Shoppers searched for this 12.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.

Searches, last 12 months

12.6M

Growth, 90 days vs prior 90

-4.4%

Conversion, latest week

1.2%

Market size, estimated

$2.3Ma year

Peak month

October1.9× the quietest month

Top search term

belts for women3.4M searches a year

Listings sell for $14.53 on average, from $7.89 to $27.67. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 2,000 to 2,500 of them. At $14.53 that is $29K to $36K a year per listing.

Average price

$14.53under the $15 to $100 sweet spot

Price range

$7.89–$27.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

2,000–2,500

Revenue per listing a year

$29K–$36K

Returns

8.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #176 within Belts. It carries 2,601 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#176in Belts

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

2,601per listing

Listings tracked

99

10 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

7Amazon's first-year sales bar

Average brand age

42 months