Belt

Shoppers searched for this 18.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.7M a year.

Searches, last 12 months

18.9M

Growth, 90 days vs prior 90

+10.9%

Conversion, latest week

2.1%

Market size, estimated

$6.7Ma year

Peak month

December1.4× the quietest month

Top search term

belt2.9M searches a year

Listings sell for $16.52 on average, from $8.15 to $53.67. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 6,000 to 8,000 of them. At $16.52 that is $99K to $132K a year per listing.

Average price

$16.52inside the $15 to $100 sweet spot

Price range

$8.15–$53.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

6,000–8,000

Revenue per listing a year

$99K–$132K

Returns

3.4%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #56 within Belts. It carries 15,776 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#56in Belts

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

15,776per listing

Listings tracked

56

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

8Amazon's first-year sales bar

Average brand age

54 months