Bellroy Passport Wallet

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

31K

Growth, 90 days vs prior 90

+13.1%

Conversion, latest week

1.4%

Market size, estimated

$53Ka year

Top search term

bellroy passport wallet15K searches a year

Listings sell for $126.46 on average, from $31.45 to $162.27. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $126.46 that is $0 to $13K a year per listing.

Average price

$126.46above the $15 to $100 sweet spot

Price range

$31.45–$162.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$13K

Returns

10.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #251 within Travel Accessories. It carries 354 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

11.0%

Average rank

#251in Travel Accessories

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

354per listing

Listings tracked

19

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months