Belle Wig
FailAn estimated 14.6% of orders come back, so Belle Wig is a Fail.
- Flapen Score
- 38 / 100Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 4538
- Market size
- $12K/yr23K searches / yr
- 90-day growth
- -33.8%search demand this quarter
- Competition
- 56%top-5 click share · 18 brands · 37 sellers
Flapen Score
Belle Wig against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Belle Wig is stronger. Inside it, weaker.
Market
The Belle Wig market on Amazon at a glance
Shoppers on Amazon United States searched for Belle Wig 23K times last year and spent an estimated $12K. The top 5 brands take 65% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -33.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.
- Searches, last 12 months
- 23K
- Growth, 90 days vs prior 90
- -33.8%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $12Ka year
- Peak month
- October11.3× the quietest month
- Top search term
- belle wig16K searches a year
02 · Price
A sale here is worth $20.33.
Listings sell for $20.33 on average, from $11.63 to $24.78. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $20.33 that is $0 to $2K a year per listing.
- Average price
- $20.33inside the $15 to $100 sweet spot
- Price range
- $11.63–$24.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 14.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #2,958 within Wigs. It carries 973 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 100%
- Out of stock, average day
- 16.2%
- Average rank
- #2,958in Wigs
- Average rating
- 4.17 starsAmazon United States average 4.42 stars
- Average reviews
- 973per listing
- Listings tracked
- 20
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Belle Wig products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
37
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
56%
Top 20: 100%
Open market
29%
- Brand 121%
- Brand 214%
- Brand 311%
- Brand 410%
- Brand 59%
- Brand 66%
Demand
Belle Wig search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 11.3×
Reviews and returns
What reviews say buyers love and hate about Belle Wig
We read the reviews and the return reasons for every product selling here.
“even when styling it yourself getting it to hold a style is extremely difficult”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Belle Wig questions
Answered from the same tracked data.